Everyone likes getting 5-Star Reviews, but did you know that receiving a regular stream of quality reviews on Google is one of the most important ranking factors for local SEO.
It’s estimated that of the 200+ ranking factors in Google’s search engine algorithm, almost 10% of the total weight accounts for online review signals such as: Review Quantity, Review Velocity and Review Diversity (4-Stars Count too).
Plus posting a regular stream of new reviews on your website provides you fresh new content which is also a key to Local SEO success.